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SAN FRANCISCO MIXTAPE SOCIETY

The SFMTS was a quarterly event dedicated to the art of making mixtapes. Each event had a theme for participants to create a mix around and then exchange at the venue. The event became wildly popular, sparking sister chapters in NY, LA, Portland, Toronto and Chicago. As founders of the club we became the de facto voices of the mixtape resurgence and were interviewed by NPR, GQ, and the New York Times. As the event grew we collaborated with brands like Pabst Blue Ribbon, Matador Records, Treasure Island and California Academy of Sciences to create bespoke prizes and events.





Founder/Event Coordinator/Designer: 👋

John Verrochi, CD


I’m a Creative Director and Designer whose worked with some of the top agencies and brands in the world, including Droga5, Edelman, RG/A and Facebook. I combine art direction, copywriting, and design with my love for film, technology, psychology, and humor to create memorable and effective brand campaigns. (Or, at least, that’s the idea. 🤞) My work has been recognized by several industry awards and publications, such as Cannes Lions, the One Show, and the New York Times. You can learn more about me here. ︎︎︎

Selected Work

 
Reebok        /       JP Morgan
Chase        /        Athleta
Biden for President        /       Weight Watchers
MINI x KISS        /       Madden NFL
Microsoft    /    MINI Cooper
MiSFits       /       World Wide Technology

©2024

I’m an independent Creative Director whose skills range from strategy, branding, and design to art direction, copywriting, and team management. My work is informed by my background in design and advertising combined with a love for film, technology, psychology, and anything that’s funny.