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KOHL’S + UNDER ARMOUR

To launch Under Armour’s partnership with Kohl’s we developed a campaign that combined the positive mindset of Kohl’s with the grittiness that UA is known for. The results were moody spots about taking that first step towards a new goal, whether it be trying out for an elite team or simply getting back into a running routine.




Writer: Leanne Amann
Agency: Anomaly

John Verrochi, CD


I’m a Creative Director and Designer whose worked with some of the top agencies and brands in the world, including Droga5, Edelman, RG/A and Facebook. I combine art direction, copywriting, and design with my love for film, technology, psychology, and humor to create memorable and effective brand campaigns. (Or, at least, that’s the idea. 🤞) My work has been recognized by several industry awards and publications, such as Cannes Lions, the One Show, and the New York Times. You can learn more about me here. ︎︎︎

Selected Work

 
Reebok        /       JP Morgan
Chase        /        Athleta
Biden for President        /       Weight Watchers
MINI x KISS        /       Madden NFL
Microsoft    /    MINI Cooper
MiSFits       /       World Wide Technology

©2024

I’m an independent Creative Director whose skills range from strategy, branding, and design to art direction, copywriting, and team management. My work is informed by my background in design and advertising combined with a love for film, technology, psychology, and anything that’s funny.